Forbidden Beauty

Forbidden Beauty came about from my ongoing desire to challenge myself in extreme ways. I have visited 96 countries, solo hiked the entire 3600km of the USA Appalachian trail, and now I set myself the seemingly impossible business goal of starting a business in a field I had absolutely zero experience in. Many friends told me it couldn’t be done, which served to increase my desire to prove these naysayers wrong. So what better choice for an IT-career guy than entering the skincare and beauty industry. I knew that bringing a fresh perspective could work in my favour, however I was also fully aware that throughout this long journey I would need help. But would the female-dominated beauty industry even be receptive to a male entering their domain?

The reception I encountered, and the encouragement I still receive, was so unexpected, and touching, that I have posted an article on my experience.

 Forbidden Beauty creates amazing skincare and beauty products as a result of listening to beauty experts – From the highly skilled formularists, and branding experts that gave their time and knowledge, to the countless focus groups that various women attended, giving valuable feedback on what they desired in skincare products.  

I listened to the concerns that females had around sustainability, balanced with a desire for eco-friendly packaging. I noted all their issues with what they saw lacking in the current skincare brands they were using, and as a result we have implemented many exciting features in the Forbidden Beauty product range.   

Forbidden Beauty would not be what it is without you all. I still get a buzz from all the incredibly positive and encouraging feedback received from our many satisfied customers. 

I thank you all.

After 3 years, I can finally present the luxurious Forbidden Beauty skincare and beauty range of products. 

All Forbidden Beauty skincare moisturisers are professionally formulated in a purpose-built laboratory at the top of the South Island of New Zealand. They all contain NZ Manuka extract (world renowned for its health and healing properties), refined hempseed oil, Hyaluronic Acid, Vitamin C (Superox-C), and many other carefully selected ingredients, some of which can only be found from within New Zealand’s unique native flora.

Thoughtfully produced in glass jars, each product comes with a polished metal applicator spatula and is packaged in a gorgeous reusable cotton drawstring gift bag. 

I am very excited with the skin care and beauty products that are supplied to our customers, and encourage you to try for yourself. Or you can buy as a thoughtful gift for a  loved one to experience and enjoy. 

Robbie Dellow

Founder – Forbidden Beauty